Date Effective: February 2021
The below information will refer to Riley McLendon, LLC (“rileymclendon.com”, “Riley McLendon, LLC”, “we”, “our”). Your privacy is important to us. It is Riley McLendon’s policy to respect your privacy regarding any information we may collect from you across our website and other sites we own and operate.
What personal information do we collect from the people that visit our blog or website?
When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address, mailing address, phone number or other details to help you with your experience. We collect:
- information you provide to us;
- information about how you use our websites, mobile applications, and other online services;
- information about the computers and devices you use to access our services;
- information about your online activities and your interests;
- information about how you respond to our communications;
- information about the location of your mobile device based on the location of nearby WiFi networks or, subject to your consent, information accessed via the location functionality of your device; and information about you from publicly or commercially available sources.
Additionally, we collect passive data collection. This means that Riley McLendon and our service providers may automatically collect certain technical information from your computer or mobile device when you use our services or interact with us. The information we may collect includes:
- IP address
- Operating system
- Device type
- Device manufacturer
- Device identifier
- Browser type
- Content viewed on our services
- Pages viewed immediately before and after you access our websites
- Which content from us or our affiliated companies you view, access, or click on
Your activities over time and across Riley McLendon network and within the network of websites include:
- Whether you open our electronic communications and where you click within them
- Features of our services that you use
- Name and location of your Internet Service Provider
- Amount of time spent on our pages and how many pages you viewed during your visit
- For more information about how we collect this information, see Use of Web Beacons, Cookies and Other Technologies.
When you use social media platforms, applications or tools that enable features like audio or video content (sometimes known as “plugins”), or other features that are operated or offered by other companies (sometimes known as “third parties”) and are integrated into our services or allow you to connect to our services, we may collect information from those third parties. Please refer to the privacy settings of the social media platforms or third-party features you use to manage how information is shared.
When do we collect information?
We collect information from you when you register on our site, subscribe to a newsletter, fill out a form or enter information on our site.
If you wish to forward an article or other information to a friend using our services, we will ask you to provide your friend’s name and email address. We may collect statistics on which articles are forwarded. We do not sell, rent, or market information about the friends to whom you forward articles or information, and we use your friends’ names and email addresses only for purposes of forwarding articles or other information subject to your request.
Our website may link to external sites that are not operated by us. Please be aware that we have no control over the content and practices of these sites, and cannot accept responsibility or liability for their respective privacy policies.
How do we use your information?
We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
- To personalize your experience and to allow us to deliver the type of content and product offerings in which you are most interested.
- To improve our website in order to better serve you.
- To allow us to better service you in responding to your customer service requests.
- To administer a contest, promotion, survey or other site feature.
- To ask for ratings and reviews of services or products
We only ask for personal information when we truly need it to provide a service to you. We collect it by fair and lawful means, with your knowledge and consent. We also let you know why we’re collecting it and how it will be used.
We only retain collected information for as long as necessary to provide you with your requested service. What data we store, we’ll protect within commercially acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use or modification.
We don’t share any personally identifying information publicly or with third-parties, except when required to by law.
Why do we use this information?
- to provide you with products and services and respond to your requests;
- for research purposes;
- to communicate with you about Riley McLendon; learn about you; send you or provide you with content based on your interests; and
- to improve, maintain, and troubleshoot our services.
With whom do we share this information?
- with third parties, including service providers that process information on our behalf, to facilitate transactions and provide you with services;
- with our affiliates;
- to facilitate interest-based advertising; and
- in association with a transfer of a business or related assets; when there is a legal obligation to disclose your information; or to protect our legal rights, the public, or others.
Google’s advertising requirements can be summed up by Google’s Advertising Principles. They are put in place to provide a positive experience for users. https://support.google.com/adwordspolicy/answer/1316548?hl=en
Our Promise to You:
We do not share sensitive personal information (i.e. credit card information) to third parties for their marketing purposes or other independent use.
We may share Aggregated Information with third parties that provide content and services for us. We may also share Aggregated Information with advertisers and others so that they can better understand our audience. For example, we might disclose the gender, age, or geographical breakdown of our user base.
Unless you have consented otherwise, we do not sell, rent, barter, or otherwise give away user lists, users’ names, email addresses, or mailing addresses so that advertisers or other third parties may send you advertisements or other solicitations.
You should know that when you voluntarily disclose personal information publicly on our services, that information may be collected and used by others and you may receive unsolicited communications from other people. When you share information via features offered on our services by other companies (sometimes known as “third-party plugins”), the privacy settings of the for those features govern how the information will be shared. When you are logged into our services, depending on the service you are logged into, your name may be displayed, and your email address and contact information may be viewed. Be sure to logout of your account and take other steps to ensure that others cannot view that information without your knowledge.
How do we protect your information?
Our website is scanned on a regular basis for security holes and known vulnerabilities in order to make your visit to our site as safe as possible. In addition to using regular Malware Scanning, your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. All sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology.
We implement a variety of security measures when a user places an order enters, submits, or accesses their information to maintain the safety of your personal information.
What are my choices?
You are free to refuse our to request your personal information, with the understanding that we may be unable to provide you with some of your desired services. Please note: Your continued use of our website will be regarded as acceptance of our practices around privacy and personal information. If you have any questions about how we handle user data and personal information, feel free to contact us.
- You may update or delete the account information you provide us for any of our services in the account information page for that service.
- You may indicate your preferences regarding marketing communications by contacting us at the information below.
- You can learn about your ability to register your “do not track” preferences in the Cookies section of the full Policy.
- If at any time you would like to unsubscribe from receiving future emails, you can contact us: https://rileymclendon.com/#contact Or follow the instructions at the bottom of each email and we will promptly remove you from ALL correspondence.
- If you would like to opt out of Google tracking, users can opt out by setting preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add on.
Is there anything else I need to know?
- We use reasonable security measures to protect your information.
- Our services are not intended for children under 13.
- We are not responsible for any third-party products or services you access via our services.
- In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur: We will notify you via email within 7 business days. We will notify the users via in-site notification within 7 business days.
CAN SPAM Act Notice
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.
We collect your email address in order to:
- Send information, respond to inquiries, and/or other requests or questions
- Process orders and to send information and updates pertaining to orders.
- Send you additional information related to your product and/or service
- Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.
To be in accordance with CANSPAM, we agree to the following:
- Not use false or misleading subjects or email addresses.
- Identify the message as an advertisement in some reasonable way.
- Include the physical address of our business or site headquarters.
- Monitor third-party email marketing services for compliance, if one is used.
- Honor opt-out/unsubscribe requests quickly.
- Allow users to unsubscribe by using the link at the bottom of each email.
California Online Privacy Protection Act Notice
According to CalOPPA, we agree to the following:
- Users can visit our site anonymously.
- You can change your personal information by contacting us on our website.
Our services and communications may contain links to or content from websites or other online services provided by third parties. We expect our partners and third-party providers to respect your privacy, but you acknowledge and agree that we are not responsible for the collection and use of your information by websites and other services that are not under our control. The privacy practices of third parties are governed by their privacy policies, and we encourage you to review the privacy policies of all websites and online services that you use, view, or visit.
Do we use ‘cookies’?
- Help remember and process the items in the shopping cart.
- Understand and save user’s preferences for future visits.
- Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third-party services that track this information on our behalf.
In addition to cookies, we may use web beacons (also known as pixels), and other technologies to collect information when you use our services.
We and some of our advertisers work with ad networks and ad delivery platforms that place retargeting pixels on users’ computers to gather information about users’ online activities, such as browsing histories and demographic information. This information can be aggregated into audience segments, which help deliver relevant advertising to users visiting our websites and third-party websites that use the same pixels.
Some of our services and communications may contain tiny electronic images known as web beacons. We use web beacons to assist us in delivering cookies on our services and to allow us to count users who have visited those pages. We may include web beacons in promotional email messages in order to determine whether messages have been opened and acted upon.
What you can do about cookies:
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since each browser is a little different, look at your browser’s Help Menu to learn the correct way to modify your cookies. For more information on Do Not Track, please visit www.allaboutdnt.com.
Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.
If you have any questions or comments about our privacy practices, we may be reached at:
PHONE (770) 590-5900
FAX (770) 573-6506